Thursday, February 05, 2009

put some sleeves on that blanket

I was babysitting last night. A six year old, Val. He’s a cool guy. Anyways, we were watching Hercules cartoons and the commercial for Snuggies, the blankets with sleeves, came on. First of all, I am sorry I have not posted about the Snuggie commercial before right now. Because it is golden. It is a visionary for people in advertising. It is absolutely hilarious. First of all, who came up with the idea of a blanket with sleeves in the first place? Is it too much work to wrap the blanket around oneself when cold? Do we not have articles of clothing called sweaters that already have built in sleeves when we are so cold that we need more layers of fabric to put over ourselves?

But the fact that this product exists is irrelevant. There are dummies everywhere who will buy silly things (my brother owns a Snuggie). Let’s get back to the commercial. I don’t know if the Snuggies come in various colors, or if they are only available in Monk-Maroon, because everyone in the infomercial looks like they are waiting to pray with the Dalai Lama, whether it be after the sporting event they are all high-fiving during, or when they’re done making s’mores.



I'd like to honor the copywriter of this commercial for the first few lines that rhyme. Really sucks you into the world of the Snuggie. Also, it highlights wonderfully the many things you can do with your Snuggie on, like eat a snack, use your laptop, watch tv, or even knit! All things that you can do with a normal blanket on you as well. But god forbid your arms be exposed to the air outside your blanket…

It’s perfect for men, women and children too! Just like all clothes are! It’s also ideal for those drafty dorm rooms—if you want to be ridiculed by all of your peers and probably never get laid because you’ll be known as that Snuggie kid or the idiot who wears their bathrobe backwards.

And isn’t the Snuggie really just a bathrobe that you put on backwards? Anyways, back to the commercial. And the kid I babysit. Because during this commercial he made me laugh so much and gain so much more respect for him at the same time.

So the scene appeared where the entire family is watching an outdoor sporting event in their Snuggies, and they look like a weird cult in their maroon backwards robes and they are all high-fiving each other. And the little boy starts laughing. Hysterically. At this ridiculous commercial. At the tender age of 6 this kid had more sense than my 24 year old brother. Enough to realize that the Snuggie is absolutely absurd in just about every way. It just made me laugh so much. Kids are so much smarter than adults.

I guess that’s all I have to say about the Snuggie, except I have one more qualm. The commercial says it only comes in one size – Super Large – and one size fits all. If it really is meant for men, women and children then maybe they should make a few more sizes so the little ones don’t trip over their Snuggies on the way to sporting events.

Okay I gotta go. The blanket I currently have draped over myself is shifting and its so annoying and I can’t type anymore…if only they made blankets with sleeves…

2 comments:

Anonymous said...

don't knock the snuggies! they are functional and cozy!

Anonymous said...

you failed to mention the book light. the way it opens may be worth the 14.95, then you actually get the unnecessary snuggie for free... and why doesn't the snuggie come with gloves, what if your hands get cold. i know mine did in those drafty dorm rooms