B.Y.O.SuperbowlCommerical.

Sometimes people watch the Super Bowl to check out the crazy commercials, this year they can watch to check out THEIR OWN crazy commercials. Several companies like Chevy and Doritos are running contests where people can submit ads and the winning spot will be shown during the Super Bowl.

Hmmm... how should we feel about this? Super Bowl ads cost mad money, why let consumers use your valuable time? Maybe it's the crazy attention being paid lately to consumer generated content, maybe these companies are just sick of the ads they've been getting from their agencies, who knows... One thing's for sure - Chevy doesn't exactly trust it's customers...they are "soliciting ideas only for its spot during the game," and leaving the rest up to professionals. Kind of takes the fun outta the game, huh? I had a better idea for the Doritos commercial anyway...

Picture this: A guy doing his laundry and eating his 3D Doritos in cool ways when in walks a hot girl and she totally beats him at his own game by throwing the 3D Dorito off several surfaces in the laundromat and catching it in her mouth at the end (possibly doing a split? depends on the talent we get...) I think I got a winner.


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